Achieve sales success by understanding exactly why deals are won or lost, helping refine sales strategies, improve messaging, benchmark yourself against competitors and better align with customer needs.
Free up your sales team to focus on building relationships and closing deals.
95% of all appointments generated last year stayed in our client’s sales pipeline.
Let us do the hard work whilst you do your best work.
Lost leads surveys are essential for B2B companies, offering insights into why prospects didn’t convert. They help identify objections, pricing concerns, and competitor advantages, enabling businesses to refine their sales strategy and messaging. By acting on this feedback, companies can improve conversion rates and stay competitive.
“We had the option to employ a full-time marketing resource to further build on the success we were seeing. Once again Shortlist Marketing proved invaluable as their marketing team joined the campaign helping improve our outreach, demonstrating just how much they understand and can deliver around the entirety of B2B lead generation.”
Paul Belworthy
Head of Sales and Marketing at GOb2b
“The main reason why we chose to work with Shortlist was their experience. We were assured that the calling staff were all well experienced and that with some brief product training would be more than capable of generating qualified leads for us.”
Karen Parisi
Head of External Marketing at iCIMS
“We chose Shortlist because they aligned with us, had experience in working with overseas HQs and were easily able to dovetail with our needs. They’re not your average sales team, mainly due to the amount of experience they’ve got and how they develop the leads.”
Sales Director
Martin Engineering
“After a previous negative experience, we were skeptical about this campaign. However, we were pleasantly surprised by the results. Not only did we see better engagement from the email campaigns, they understood our software and gave our sales teams some real, solid leads to help boost the pipeline, a number of which we were able to propose on and convert.”
Joseph Barber
Marketing Manager at Qube Global
“So far, Shortlist have generated a large volume of high-quality leads, all of which have been well-qualified, which helps us to reach our targets.”
Bright Masih
Head of UK Commercial at SnapFulfil
“We very much appreciate the team’s dedication, organisation and skill. We truly believe that, in Shortlist, we have found the ideal partner — rather than just another supplier — to support our business growth.”
“It was a very interesting and worthwhile analysis. Not only did it give us honest feedback on our business to know where we’re getting it right and where we’re not, it shone a light on various aspects of the competition which will now enable us to put plans in place to remain ahead of the competition and continue to be seen as the leader in the field”.
“Shortlist’s methodology seemed like the best approach for us, but we were sceptical it could work with an outsourced company due to past experiences. However, Shortlist achieved everything we tasked them to do and have created a sustainable lead gen model that delivers for us. We’re looking forward to many more years of partnership”
These are the main questions that our clients asked us before they partnered with us.
Please book an initial conversation with our specialist and we can answer any questions that you have.
High-quality sales leads are the fuel that keeps your growth plans moving. We have been helping companies achieve their growth plans for over 15 years by ensuring their sales teams get leads that convert into customers.
We understand that your marketing database is the foundation for your sales outreach. We will ensure that your data reflects, not only, your ideal target market but also your prospects buying behaviour.
Whether it’s your marketing leads, identifiable website visitors, event attendees or content downloads our conversion methodology converts initial intent into qualified opportunities for your sales team.
Refine strategies, identify opportunities, and boost conversion rates. Our consultants empower businesses with expert insights, optimised processes, and scalable growth for long-term success.
Many people know they need to grow but may not be sure about how a professional B2B sales growth agency can help them. Let us know your primary B2B sales goal and we will demonstrate how we can help.
